The Company
Wokka Technologies Nigeria Ltd, headquartered in Abuja is a technology services company that connects consumers with local service providers to facilitate easy access to, and payment for on-demand services across multiple service categories, through the use of its proprietary mobile application technology, Wokka. The company, through the Wokka app, provides its users with tools, services and content, including verification of service providers and reviews to help consumers search, identify and hire local service providers and pay for services with reliability and confidence.
Your role:
Service Provider Recruitment and Onboarding
- Develop and execute strategies to attract and onboard high-demand service providers, such as plumbers, electricians, and cleaners.
- Build partnerships with local trade associations, professional networks, and training institutions to recruit service providers.
- Craft and communicate compelling value propositions tailored to service providers, highlighting earning potential and platform benefits.
- Organize and attend job fairs, expos, and community events to engage potential service providers.
Market Research and Segmentation
- Conduct in-depth market research to identify high-demand services and target regions for recruitment.
- Analyze competitor strategies and market trends to refine onboarding and acquisition strategies.
Incentive Programs and Early Adopter Benefits
- Design and implement attractive incentive programs, such as referral bonuses and fee waivers, to drive early adoption.
- Collaborate with the marketing team to highlight success stories and testimonials from early adopters.
Partnership Development
- Forge partnerships with local businesses, trade schools, and agencies to onboard service providers in bulk.
- Negotiate agreements that align with the company’s mission and goals.
Digital Marketing and Outreach
- Work closely with the marketing team to launch targeted social media campaigns, email outreach, and other digital strategies to attract service providers.
- Represent the company in online forums and communities relevant to service providers to build trust and engagement.
Operational Support and Reporting
- Collaborate with the operations team to streamline the onboarding process, ensuring it is user-friendly and efficient.
- Monitor KPIs related to service provider acquisition and engagement, providing regular updates to leadership.
Requirements:
- Bachelor’s degree in Business Administration, Human Resources, or a related field.
- 3+ years of experience in business development, sales, or a similar role, preferably in a startup or tech-driven environment.
- Proven track record of meeting and exceeding business growth and acquisition targets.
- Strong communication, negotiation, and relationship-building skills.
- Experience in digital marketing or working with CRM tools is a plus.
Additional Skills:
- Strategic Thinking: Ability to develop and execute effective acquisition strategies.
- Adaptability: Comfort working in a fast-paced startup environment with changing priorities.
- Team Collaboration: Work closely with cross-functional teams, including marketing and operations.
- Tech-Savvy: Familiarity with online platforms, tools, and digital marketing techniques.
Benefits:
- Competitive salary and performance-based bonuses.
- Flexible working hours and remote work options.
- Professional development opportunities.
- A collaborative and innovative work environment
